Fundraising and Development Specialization

Charitable giving is rebounding as the economy improves. Yet there is a shortage of qualified fundraising professionals to help organizations connect their needs with potential donors. Through four courses, you will gain the knowledge and skills to begin or advance your career in the high demand field of fundraising and development. This Specialization is designed to meet the rising demand for trained fundraising professionals.

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Planned Giving (Coursera)

Apr 29th 2024
Planned Giving (Coursera)
Course Auditing
Categories
Effort
Languages
In this comprehensive overview of planned giving, you’ll gain an introduction to the basic terminology and concepts in the field as well as an overview of each planned giving vehicle. Learn to identify and assess prospective donors, recognize planned giving benefits to your donors, match a donor’s interests and [...]

Fundraising and Development Foundations (Coursera)

In this course, you will gain an introduction to the basic terminology and concepts in the field, along with an overview of the development cycle from identification and cultivation through stewardship and recognition. You will learn how to develop a case for support, identify and assess prospective donors, match [...]

Annual Campaigns: Building a Case for Support (Coursera)

Apr 29th 2024
Annual Campaigns: Building a Case for Support (Coursera)
Course Auditing
Categories
Effort
Languages
In this comprehensive overview of annual giving programs, you’ll gain an introduction to the basic terminology and concepts of annual giving as well as the various solicitation channels and donor types. Learn how to write a direct mail appeal, craft an impactful email appeal, and develop a script for [...]

Major and Principal Gifts (Coursera)

Apr 29th 2024
Major and Principal Gifts (Coursera)
Course Auditing
Categories
Effort
Languages
This course will provide a comprehensive view of major and principal gift development work for students who seek to build upon their experiences gained in the introductory session. Participants will gain an understanding of the philosophy and strategies implemented in major gift development including prospect identification, how to initially [...]