Digital Strategy

This course is targeted towards digital marketers, advertising professionals, business owners, marketing students, freelancers, and third-party businesses seeking a comprehensive understanding of retail media and digital advertising. As online shopping has grown in popularity with consumers, retail media has become more popular with brands. The term retail media refers [...]

Nossas boas-vindas ao Curso Estratégia Digital e o Comportamento de Busca do Consumidor. Neste curso, você aprenderá sobre as ferramentas que ajudam a organização a compreender como desenvolver e acompanhar o processo de implantação de campanhas on-line. Ao final deste curso, você será capaz de compreender como as estratégias [...]

Nossas boas-vindas ao Curso Uma Perspectiva Prática da Transformação Digital. Neste curso, você aprenderá uma perspectiva prática sobre a aplicação da transformação digital nos negócios, explorando as diferentes dimensões que devem ser avaliadas e, conscientemente, priorizadas para a construção de uma estratégia digital ampla e que traga resultados concretos [...]

This course was designed to further your understanding of digital transformation so you can leverage digitization to improve business function performance. You'll learn how to build out your core digital infrastructure, with a focus on cloud computing, data integrity and digital platforms. You'll explore how digitization is transforming various [...]

This course serves as an advanced introduction to digital transformation and the ways that emerging technological trends are reshaping organisations and entire sectors of the economy. This course focuses on how organizations are leveraging technologies to rethink old operating models, to experiment more, take failure in their stride, and [...]

This course serves as an advanced discourse on how to manage digital transformation. The course discusses a view of the operational purpose and how emerging technologies are transforming organizations and entire sectors of the economy. This course presents the DaWoGoMo model that outlines the different aspects to focus on [...]

El curso de Digital Marketing for E-commerce te permitirá conocer las claves principales para desarrollar una estrategia de marketing digital aplicada a tu proyecto online. De esta forma podrás generar mayor visibilidad a tu propuesta y conseguir mejores resultados. El objetivo del curso es brindarte las nociones básicas para [...]